Sunrise President Miyakawa Yasuo On Why A Live-Action GUNDAM Movie Makes Sense

Sunrise President Miyakawa Yasuo On Why A Live-Action GUNDAM Movie Makes Sense

One of the biggest surprises at Anime Expo 2018 was the reveal that a live-action Gundam movie was in development at Legendary Pictures. But why now?

By MarkJulian - Jul 31, 2018 10:07 AM EST
Filed Under: Gundam
Source: Gundam Universe
On paper, a live-action Gundam movie from the studio behind Pacific Rim seems like a no-brainer.  However, Gundam has been around for decades and there have been numerous Hollywood studios that have approached and been rebuffed by Sunrise in the past.  So why now?

Gundam Universe translated a recent interview with Sunrise President Miyakawa Yasuo, where he revealed that Sunrise's consolidation of the Asian market now makes the project feasible.  With that stronghold, the company now feels secure enough to turn their attention to Western territories.

"Already, about 30-40% of Gundam products are sold abroad. Now, it is time to return to the North American market which Sunrise moved away from in recent years. To be able to enter that market, a live-action project feels necessary."

It's currently unknown just how far the project is in development, however many anime fans are hoping that Legendary and Sunrise don't rush the project as the franchise could be a gold mine that shines fresh light on the mecha genre, which has given way to moe magic girls and battle shonen IPs in recent years.
MOBILE SUIT GUNDAM: THE ORIGIN Re-Edited For Theatrical Release As A Movie Trilogy
Related:

MOBILE SUIT GUNDAM: THE ORIGIN Re-Edited For Theatrical Release As A Movie Trilogy

Netflix Announces October Premiere Date For GUNDAM: REQUIEM FOR VENGEANCE; New Trailer Released
Recommended For You:

Netflix Announces October Premiere Date For GUNDAM: REQUIEM FOR VENGEANCE; New Trailer Released

DISCLAIMER: AnimeMojo.com is protected under the DMCA (Digital Millenium Copyright Act) and... [MORE]

AnimeMojo.com, and/or the user who contributed this post, may earn commissions or revenue through clicks or purchases made through any third-party links contained within the content above.

Be the first to comment and get the conversation going!

View Recorder